Friday, 9 January 2015
Thursday, 8 January 2015
Sexuality
Sexuality
What are the types?
Heterosexual- Sexual attraction to or activity with persons of the opposite sex.
Homosexual- Sexual attraction/behaviour between the same sex
Metrosexual- Acts as if they are gay, but are straight
Bisexual- Sexual attraction or sexual behaviour toward both males and females
Example?
A stereotypical homosexual male is considered campy, girly, to wear feminine looking clothes and loud.
Gender and sexuality are not the same!
- Gender is the state of being ale and female- the members of a one sex
- Sexuality is the name for the sexual feelings and behaviour of a person
What are the types?
Heterosexual- Sexual attraction to or activity with persons of the opposite sex.
Homosexual- Sexual attraction/behaviour between the same sex
Metrosexual- Acts as if they are gay, but are straight
Bisexual- Sexual attraction or sexual behaviour toward both males and females
Example?
A stereotypical homosexual male is considered campy, girly, to wear feminine looking clothes and loud.
Kurt Hummel in Glee a stereotype of a homo-sexual man in Glee. This is due to his costume consisting of over-the-top glittery outfits, he has quite a feminine face and cares wares to much about the way he looks and the products he uses. He also is very outgoing as he is an avid member in the schools Glee club and is not afraid to express his sexuality and is naive when it comes to typical male likes such as sport.
Wednesday, 7 January 2015
Monday, 15 December 2014
Demographic and Psychographic
Demographic and Psychographic
Demographic
-Age
-Gender
-Sexuality
-Where you live
-How much money you earn
A-Multi million pound company
B-Headteacher
C1-Teacher (Job that needs a degree)
C2-Job that doesn't need a degree
D-Salesman
E-Student/ old people
Psychographic
-Males
-16-25 Years old
-Students
-C-E
-Team = you and your friends
Thursday, 4 December 2014
What is film distribution?
What is film distribution?
-Film distribution is the process of making a movie available for viewing by an audience.
Who distributes films normally in the UK?
Altitude Films
Arrow Films
Artificial Eye
Axiom Films
Curzon Film World
Dogwoof
E1 Entertainment UK
Entertainment Film Distributors
Eros International
Icon Film Distribution
Independent Distribution
Koch Media Entertainment
Lionsgate
Metrodome Distribution
Networking Releasing
Paramount Pictures UK
Park Circus
Pathé Distribution
Peccadillo Pictures
Pinewood Pictures
Reliance Entertainment
Soda Pictures
Sony Pictures Releasing
STUDIOCANAL
Twentieth Century Fox Film Co.
Universal Pictures UK
UTV Motion Pictures
Vertigo Films
Verve Pictures
Warner Bros. Distributors
Walt Disney Studios Motion Pictures, UK
The Works UK Distribution
How does vertical integration affect film distribution?
-The phases of production, distribution and exhibition operate most effectively when 'vertically integrated', where the three stages are seen as part of the same larger process, under the control of one company. In the independent film sector, vertical integration does not operate so commonly.
What are the three steps of distribution?
-Licensing - Local authorities grant licences to the cinemas in their area. When a cinema applies for a licence it must include a condition requiring the admission of children to any film to normally be restricted in accordance with BBFC age ratings. In particular circumstances, the local authority can place their own restrictions on a film - that is change the BBFC rating - or even 'ban' the film.
-Marketing - When a new film is made, it has to be advertised like any other new product,
to let people know it exists and to encourage them to go to the cinema to see it. The advertising of a film is known as film promotion or film marketing. The way in which a film is promoted can have a huge effect on whether or not it is successful. Films are expensive to make and if the public do not buy tickets at the box office to see the film, a lot of money will be lost.
-Logistics - The distributor will enter into an agreement with the cinema to screen the film on certain 'play-dates'. It is the responsibility of the distributor to arrange the transportation of the film to the cinema, as part of its wider coordination of print use across the UK. Logistics represents the phase of distribution at its most basic - supplying and circulating copies of the film to theatres, of tapes and DVDs to shops and video rental stores, and managing the effectiveness of the supply.
What is P&A? And why is it important?
-The key elements of Prints and Advertising (P&A) that a distributor must consider at this stage are:
-Film distribution is the process of making a movie available for viewing by an audience.
Who distributes films normally in the UK?
How does vertical integration affect film distribution?
-The phases of production, distribution and exhibition operate most effectively when 'vertically integrated', where the three stages are seen as part of the same larger process, under the control of one company. In the independent film sector, vertical integration does not operate so commonly.
What are the three steps of distribution?
-Licensing - Local authorities grant licences to the cinemas in their area. When a cinema applies for a licence it must include a condition requiring the admission of children to any film to normally be restricted in accordance with BBFC age ratings. In particular circumstances, the local authority can place their own restrictions on a film - that is change the BBFC rating - or even 'ban' the film.
-Marketing - When a new film is made, it has to be advertised like any other new product,
to let people know it exists and to encourage them to go to the cinema to see it. The advertising of a film is known as film promotion or film marketing. The way in which a film is promoted can have a huge effect on whether or not it is successful. Films are expensive to make and if the public do not buy tickets at the box office to see the film, a lot of money will be lost.
-Logistics - The distributor will enter into an agreement with the cinema to screen the film on certain 'play-dates'. It is the responsibility of the distributor to arrange the transportation of the film to the cinema, as part of its wider coordination of print use across the UK. Logistics represents the phase of distribution at its most basic - supplying and circulating copies of the film to theatres, of tapes and DVDs to shops and video rental stores, and managing the effectiveness of the supply.
What is P&A? And why is it important?
-The key elements of Prints and Advertising (P&A) that a distributor must consider at this stage are:
- Press materials, clips reels, images, press previews, screener tapes
- The design and printing of posters and other promotional artwork
- Advertising campaign - locations, ad size and frequency
- Press campaign / contracting a PR agency
- Other preview screenings
How is digital technology revolutionizing the process of film distribution?
-In distribution terms, the advantages of digital technology are even clearer, though perhaps longer term. Digital technology is seen to offer a more cost effective and logistics-light alternative to the tried and trusted, but unwieldy model of 35mm print distribution described above. It will, eventually, be cheaper and much less stressful to send films as computer files to cinemas across the UK, than to transport 20-25kg tins of film in the back of a van.
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