Demographic and Psychographic

                                                 Demographic and Psychographic

Demographic

-Age

-Gender

-Sexuality

-Where you live

-How much money you earn 

A-Multi million pound company

B-Headteacher

C1-Teacher (Job that needs a degree)

C2-Job that doesn't need a degree

D-Salesman

E-Student/ old people

Psychographic

-Males

-16-25 Years old

-Students

-C-E

-Team = you and your friends

What is film distribution?

What is film distribution?
-Film distribution is the process of making a movie available for viewing by an audience.

Who distributes films normally in the UK?

Altitude Films

Arrow Films

Artificial Eye

Axiom Films

Curzon Film World

Dogwoof

E1 Entertainment UK

Entertainment Film Distributors

Eros International

Icon Film Distribution

Independent Distribution

Koch Media Entertainment

Lionsgate

Metrodome Distribution

Networking Releasing

Paramount Pictures UK

Park Circus

Pathé Distribution

Peccadillo Pictures

Pinewood Pictures

Reliance Entertainment

Soda Pictures

Sony Pictures Releasing

STUDIOCANAL

Twentieth Century Fox Film Co.

Universal Pictures UK

UTV Motion Pictures

Vertigo Films

Verve Pictures

Warner Bros. Distributors

Walt Disney Studios Motion Pictures, UK

The Works UK Distribution

How does vertical integration affect film distribution?
-The phases of production, distribution and exhibition operate most effectively when 'vertically integrated', where the three stages are seen as part of the same larger process, under the control of one company. In the independent film sector, vertical integration does not operate so commonly.



What are the three steps of distribution?

-Licensing - Local authorities grant licences to the cinemas in their area. When a cinema applies for a licence it must include a condition requiring the admission of children to any film to normally be restricted in accordance with BBFC age ratings. In particular circumstances, the local authority can place their own restrictions on a film - that is change the BBFC rating - or even 'ban' the film. 
-Marketing - When a new film is made, it has to be advertised like any other new product,
to let people know it exists and to encourage them to go to the cinema to see it. The advertising of a film is known as film promotion or film marketing. The way in which a film is promoted can have a huge effect on whether or not it is successful. Films are expensive to make and if the public do not buy tickets at the box office to see the film, a lot of money will be lost.
-Logistics - The distributor will enter into an agreement with the cinema to screen the film on certain 'play-dates'. It is the responsibility of the distributor to arrange the transportation of the film to the cinema, as part of its wider coordination of print use across the UK. Logistics represents the phase of distribution at its most basic - supplying and circulating copies of the film to theatres, of tapes and DVDs to shops and video rental stores, and managing the effectiveness of the supply.
What is P&A? And why is it important?
-The key elements of Prints and Advertising (P&A) that a distributor must consider at this stage are:

• Press materials, clips reels, images, press previews, screener tapes
• The design and printing of posters and other promotional artwork
• Advertising campaign - locations, ad size and frequency
• Press campaign / contracting a PR agency
• Other preview screenings

P&A is important because it is what attracts and notifies viewers to come and see the film. In doing so more people will get to know about the film and will watch it if they believe that adverts and print to be good and will receive a lot of money if the P&A is successful as lots of people will watch the film.

How is digital technology revolutionizing the process of film distribution?

-In distribution terms, the advantages of digital technology are even clearer, though perhaps longer term. Digital technology is seen to offer a more cost effective and logistics-light alternative to the tried and trusted, but unwieldy model of 35mm print distribution described above. It will, eventually, be cheaper and much less stressful to send films as computer files to cinemas across the UK, than to transport 20-25kg tins of film in the back of a van.

 

This is england

This is England

 

Distributed By – Optimum Releasing

Budget-This is England had only £1.2 million to spend on the production of the movie, this is very low compared to the average American made movie. The reason for the such low budget is because the film is an British social realism film which are known to have a low budget as very little equipment is needed due to it emphasizing social realism.

Finance – This Is England was funded by film4 and co- funded by UK film council lottery fund, due to it being a British production. This fund totalled to £668,000. New line cinema also funded the film £90,000.

Production - The majority of the film was shot in residential areas of Nottingham, including St Ann’s, Lentons, and The Meadows, with one section featuring abandoned houses at the former airbase, RAF Newton outside of Bingham, Nottinghamshire. The opening fight was filmed at Wilsthorpe Business and Enterprise College, a secondary school in Derbyshire. Additional scenes such as “the docks” were filmed in Turgoose’s home town of Grimsby.

Exhibition –  This is England was only on approximately 150 cinema screens in the UK in its 4th week, the reason for this is more than likely because of its low £1.2 million budget.

Opening weekend - America – $18,430 —— UK – £207,676

Rating by IMDB - 7.7



End Exam production prep

For our main project, we decided as a group that we would be making a movie. In order to agree on a genre we had to way up some possible opening minute ideas for each one and then decide which one would be most realistic in terms of financial and effects, after a while of thinking and exchanging ideas we were able to come to an agreement for a mixture of thriller and action. Our opening minutes are going to be based of planning of a heist.

20 questions

20 Questions

 

 

List 5 media sectors and one leading profit making company for each sector.

 

-Publishing industry

 (The sun) 

-Television

 (cwtv)

-Film

 (Disney)

-Radio

 (Kiss fm)

-Computer Games

 (Rockstar)

 

Name two independent music labels

 

Boy better know

Butterz

 

Why is some music downloading a illegal and some legal?

 

Downloading music without out the copyright permission of the owner/ producer is illegal, this also applies to uploading with out the consent, however downloading becomes legal once you have been granted copyright permission.

 

Who owns the British board of film classification?

 

The British board of film classification is a non-governmental organisation founded by the film industry in 1912 and responsible for the national classification and censorship of films within the United Kingdom. 

 

Name three organisations that own British newspapers 

 

News International- The sun

Trinity Mirror plc- Daily mirror

Express Newspapers Ltd- Daily star

 

Why does the bbc have no adverts?

 

The bbc gains a lot of its money/profits from the "TV license" which means it has no reason to run adverts during programs to gain extra money.

 

What it is OFCOM?

 

Ofcom is the communications regulator in the UK, they regulate the TV and radio sectors, fixed line telecoms, mobiles, postal services, plus the airwaves over which wireless devices operate.

What is mp4?

MP4 (MPEG-4 Part 14), is a digital multimedia format most commonly used to store video and audio, but can also be used to store other data such as subtitles and still images. Like most modern container formats, it allows streaming over the Internet.

Why does the sound regularly disappear on Big Brothers live feed?

Whilst the producers watch the show, as scenarios unfold, they will put sounds over when they feel that bad language or disallowed conversations are about to/ are taking place.

Who owns channel 5?

Richard Desmond bought Five, which runs Channel 5, for £104 million.

What happened as a result of the Hutton Report?

An investigation was put into place for the death of Dr. David Kelly

How to magazines make most of their money?

The majority of the popular magazine companies have monthly subscriptions, they involve customers agreeing to receive a certain number of magazines over a set period of time, for a predetermined price. Subscriptions ensure that magazines have customers for an extended period of time.

Who owns your regional ITV channel?

ITV plc
STV group
UTV media

How do websites that offer content for free make their money?

Websites make their money through advertisement on the site and through links to other sites (which is another form of advertisement/promotion for other sites which they get paid for).
Who responds to the complaints adverts receive?

 

The ASA – Advertising Standards Authority

 

What is the biggest movie industry in the world?

 

Bollywood

 

Who decides the age rating for video games?

 

PEGI- Pan European Game Information

 

Which media company do you pay the most money to?

 

The TV companies, as you pay for the TV licensing, and for most people you will be paying a monthly subscription for services such as Sky, BT or Virgin media.

 

What is a RSS feed? 

 

RSS (“Really Simple Syndication”) is a group of web feed formats used to publish things such as blog entries, news headlines, audio, and video – in a standardized format.

 

Who are BARB and what do they do?

 

BARB – Broadcasters’ Audience Research Board, is the organisation responsible for providing the official measurement of UK television audiences. BARB is responsible for providing estimates of the number of people watching television.



TV drama prep work

Love thy neighbour

                                                           Love thy neighbour
                                    https://www.youtube.com/watch?v=9j6l7Va-C7E

Love thy neighbour is a comedy based TV program set in the 1970s about a extremely racist white man and his newly dark skinned neighbour. You are able to see clearly that there are stereotypes, the main one being the "racist Englishman". Eddie ( the white man ) continuously makes offensive comments towards Bill and his wife, the most common would be him calling them "nig nog" which is another way of calling him a nigger, he also states his wishes to send them back to Africa, showing the typical level of tolerance from a English person 40 years ago.

There is also a counter-type in this show as well, Eddie believes to be the man of the house and that he has more power than his wife and can tell her what to do. He commands that she does not attend Bill's party, yet she ends up going and Eddie does nothing about it. The reason for this being a counter-type is because women during that time would probably obey their husbands and would have minimal freedom but as we can see Eddie's wife in this show never really listens to him and does what she wants.

Aardman Animations- The UK production company

                                   


     Aardman Animations- The UK production company


Aardman Animations, Ltd., also known as Aardman Studios, or simply as Aardman, is a British animation studio based in my anus Bristol, United Kingdom.

Peter Lord and David Sproxton (the founders) began their animating partnership at school. In 1972 they registered the name Aardman Animations. After graduating, they moved to Bristol in 1976 where they created Morph for the children’s programme 'Take Hart'.

The studio is known for films made using stop-motion clay animation techniques, particularly those featuring Plasticine characters Wallace and Gromit.

Chicken Run was Aardman’s first full-length theatrical feature film to be funded by DreamWorks. Directed by both Peter Lord and Nick Park it was released in June 2000 in the US and UK, Chicken Run has grossed over $220M at the worldwide box office.

The studio has had ten Oscar® nominations, and has won four.

Horror poster evaluation

The Outbreak- Horror Poster Evaluation

Before










After

Although the task was to take and edit a picture ourselves, our original image and poster was lost as I stupidly saved something else over it and ended up losing it, so rather then waiting till Monday to re-get the image we took in class, we decided to just make one using a image from the internet.

I personally feel that the poster went well, we were able to manipulate a picture to point where it now has a completely different meaning, we changed a picture that was bright and pretty much normal to something dark and out of the ordinary.

The first thing I did was add some cracks to his face to give more of a ripped and broken skin effect, at the same time I edited the colour levels to help make his skin tone more tanned to help give a more "dead" look to the person, while doing this I added in some black tint to help fade the image into the black background.

Step two for me was the eyes, in the original photo his eyes were a expected and common colour which for me had to change, firstly I went over his pupil in a dark red colour and changed to blend to overlay to make it seem more realistic and give a more "evil" vibe to the image because when I see someone or something with red eyes I mainly think of characters like the devil. I also touched up the white sections around the red to help stand out his pupils

(Not Complete)

Evaluation for my "nemo" video

                Evaluation for my "Nemo" video

Although our continuity was done well, the location in which we picked to record let us down greatly as we picked up a lot of background music, such as rain, traffic and people passing by. The constant change of camera angles meant that the volume of the conversation kept changing, this is expected and hard to control.

We opened up the recording with an establishing shot ( high angled wide shot) which was great, because it meant that the people watching got an idea for what was going on and who the conversation would be between, we also kept a good and correct use of the 180 degree rule as we changed to over the shoulder shot for each time someone spoke ( over Daniels shoulder when Hasnat spoke and vice versa)

Chaning the audio

We had to change the audio in certain clips to change the meaning of the video, for example changing the theme tune on the Inbetweeners to the theme tune from Friends gives a completely different impression and meaning to the show.

I changed the theme tune of Fresh Meat....
..Before

..After

Never Back Down 2 The Beat Down- Editing

         Never Back Down 2 The Beat Down- Editing

            https://www.youtube.com/watch?v=NdGzEBSQTPA

Straight cuts- These fit in well with the movie scene as they are used when the clip its self speeds up to help build tension.

Slow motion- Slow motion was used a few times during to scene but, I personally feel that the first time had the most meaning as it showed the strength and force both opponents were using with each punch, this helps to emphasise the hatred they have for each other.

Reverse cutting- This was used to show the conversation between Mike and Case, during this section of the scene only Mike and Case were shown which shows the importance of the conversation. It also shows us how mike had been tricking his opponent all along to get the advantage.

Media angles

First attempt at editing a video while including certain angles..

               Mr Lane- Media pictures

Extreme close up

Close up

Mid shot

Canted shot

Low angle

High angle

Two shot

 

Birds eye

Wide angle

                           Media photos

mise-en-scene

                           mise-en-scene

 

This picture is from the movie fast and the furious 5 and is from the scene/ part of the movie
where they are trying to find a car fast enough to make it past the police cameras without
being spotted.

The lighting is primarily focused on the middle section of the picture (the actors), I feel this helps to
emphasize the look on the characters faces, the expressions make it look as though the atmosphere is
serious and intense.

On the table is some high tech computers which gives me the idea that the job that they are about to
pull off is not going to be an easy or simple job, the reason for this is because this is the type of machinery  that people in high ranked forces (such as the army) use.

Breaking Bad – Season 3 Final Scene – Full Measure

           Breaking Bad – Season 3 Final Scene – Full Measure

 

The episode begins with one of the main characters Gale, doing his normal night regime of making a tea, followed by listening to music. Because of the past scene the audience already have a rough idea of what is happening, but because of the type of person Jesse ( Aaron Paul ) is and the scenario that Walt ( Bryan Cranston ) was in, no one knows if Jesse has the guts to even carry out the set plan.

 

We are able to hear and see the phone ringing but the fact that he cant, gives a sort of tension to the audience. It gives us the idea of involvement as we want to advise Gale to shut off the music and answer the mobile phone.

 

Gales informal / casual clothing suggests that he a typical nonthreatening sort of person, it also gives the idea that he does not deserve have his life taken.  

 

The specific angle placement  for the camera, capture the expression of suffering and panic in both Jesse and Gale. The dark light allows the viewer to get more of a understanding and feel to the situation because the dark light and darkness links into the fact a murder is about to be committed.

 

 

Media Consumption Questionnaire

                            Media Consumption Questionnaire

 

From gathering results from the survey, I found out that people prefer visual media over audio; so people prefer watching TV and looking on the internet rather than listening to the radio. I also found out that people have a lot of access to the media on a large variety of different devices. This is because of today’s technology, it allows us to keep up to date with the media wherever we are.

Finally the survey tells us that a lot of people spend a large amount of their time browsing, listening or watching different types of media.

                          Sky Sports

The Sky complex has a number of buildings, one of which being the Sky sports studio which is located at Harlequin Ave, Brentford TW8 9EW. Sky Sports is a 24 hours sports news outlet based in the UK, it of course is run by sky whose sports channels include Sky Sports 1, 2, 3, 4, 5 and Formula One as well as their HD channels. The information that is released by the studio is able to be viewed in a variety of ways such as mobile phones, internet, radio and of course television.

The channel focuses predominantly on football (especially during the European football season – August–May) but reports on a wide range of sports, such as golf, basketball and rugby. And for smaller sports that Sky Sports do not have the rights to air live, regular updates and highlights are uploaded to various media outlets.

The very first match to be shown by the company was conference national play off final between Exerter city and Morecambe, on the 20th of may 2007. This was shown to provide exclusivity when competing with the then operational OnSports (owned by ITV).
The company make the majority of their worth via their television subscription service, this service includes separate subscriptions for Entertainment, News, Movies and of course Sports plus their phone and internet packages, all of which are priced exceptionally high allows for the company to make big profits.